Services
Digital Marketing & PPC in Saudi Arabia
Digital marketing covers the paid and owned channels that create demand and capture it: search advertising, paid social, content, email and organic social. For Saudi B2B the practical picture is specific — 96.2% of internet users participate in social media, roughly two thirds of page views are mobile, and Arabic creative consistently outperforms translated English. The discipline that matters is attribution: knowing which spend produced a qualified enquiry, not which produced the cheapest click.
| Minimum useful media budget | SAR 15,000/month for meaningful test velocity |
|---|---|
| Management fee | Retainer, not a percentage of spend — no incentive to inflate budgets |
| Languages | Arabic and English creative, tested independently |
| Reporting | Monthly, to qualified enquiries and pipeline |
01Outcomes
What actually changes
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01
Spend allocated by measured cost per qualified enquiry, reviewed monthly.
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02
Arabic-native creative rather than translated English, tested against each other.
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03
Clean measurement: server-side events, consent handling, and a reporting model your finance team accepts.
02What you get
Deliverables
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Channel plan with budget allocation and forecast cost per enquiry
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Google Ads and Microsoft Ads build, bilingual
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Paid social on the platforms your buyers actually use
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Arabic and English creative production and testing
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Conversion tracking, consent handling and offline conversion import
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Monthly reporting to pipeline, with a quarterly review
03Pricing
What it costs
Cost depends on scope and project requirements. Contact us for a quote tailored to your project.
A note on the number
Indicative bands, excluding 15% VAT. Final scope is quoted after a discovery call.
04How we work
How we deliver this
01
Measurement first
Fix tracking before spending. Without reliable conversion data every later decision is guesswork.
02
Plan
Channel mix, budget, forecast cost per enquiry, and what would make us stop.
03
Build
Campaign structure, bilingual creative, landing pages built for the specific promise made in the ad.
04
Test
Structured creative and audience testing, one variable at a time.
05
Scale or cut
Scale what clears the threshold. Cut what does not, quickly and without sentiment.
05Technologies
What we build with
- Google Ads
- Microsoft Ads
- Meta
- Snapchat
- TikTok
- GA4
- Looker Studio
06Questions we are asked
Questions clients ask
01Do you charge a percentage of ad spend?
No. A percentage fee rewards us for spending more of your money, which is a poor alignment of interest. We charge a flat retainer based on the work involved, so the recommendation to reduce spend costs us nothing to make.
02Does Arabic creative really perform better?
In our experience yes, and noticeably — but the reason is not the language alone. Arabic-native copy is written around how the offer is actually discussed locally, whereas translated copy carries English sentence structure and English framing. We run both and let the data decide rather than assuming.
Related services
This work is usually commissioned alongside Search Engine Optimisation, Conversion Rate Optimisation, Branding & Identity, E-commerce Development.